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Riley

Elf, 1962

Image copyright © BMIHT
Make
Riley
Manufacturer
British Motor Corporation Ltd.
Location Made
Longbridge
Accession Number
1980-1-129
Collection
BMIHT Vehicle Collection
Type
Car
Status
Permanent collection
Engine
4 cyl, 848 cc, 34 bhp
Fuel
Petrol
Top Speed
71 mph (114 km/h)
Body Style
Saloon
Price When New
£654
Materials
metal, glass, textiles
Dimensions
3292mm (l), 1448mm (w), 1371mm (h)
Location
Collections Centre

In the 1960s, BMC had five major makes of car - Austin, Morris, MG, Riley and Wolseley - each tailored towards a different customers. BMC produced a range of cars from the same basic model, with detail changes to match the badge on the bonnet - "Badge Engineering".

BMC launched the twin models of Riley Elf and Wolseley Hornet in 1961, up-market versions of the Mini. With the traditional radiator grilles of these two marques in miniature up front, at the back they featured traditional boots.

The cars were discontinued in 1969 after 28,000 Hornets and 31,000 Elfs had been produced. The original Mark I models are now very rare as only about 3,000 of each type were built.