“A really special and memorable venue...

Sodexo used the British Motor Museum for their segment conferences for a number of years. The challenge for the 'One Company, One Direction' event was to step-up the scale of the event, turning it into a week-long spectacle for the whole Sodexo UK and Ireland to attend.  

Sodexo’s challenge was that they needed a venue that could offer space for a 45 exhibition stands, a large conference room for 350-400 with front projection set, plus an area for a seated and served luncheon. With new delegates arriving every day the signage, timings and flow of the event was critical.

Our solution was to use virtually the whole of the British Motor Museum's extensive conference space. Delegates registered and took morning refreshments in the private Conference Suite Reception Area. The Conference & Exhibition Suite was used for a strategy conference with full stage set and cabaret seating for 400. The Exhibition Gallery was transformed with a full exhibition of 45 stands which then flowed through a series of custom-built theatre display zones in our 3 Lecture rooms. Lunch was served in a private marquee, set within the grounds, providing a relaxing waiter-served lunch in two sittings.

Jonathan Wilde, Group Marketing Manager, Sodexo said "From the moment of signing the contract, British Motor Museum worked with us to understand our requirements and nothing was too much trouble during the weeks of planning and the build-up period, as many logistical issues and extra needs were identified. Their on-site management team provided a dedicated and professional service throughout the week and contributed greatly to the success of our event."