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The British motor industry, what is the road ahead?
Enjoy a day hearing from Britain’s motor industry experts in a series of lectures all posing the question, what is the road ahead for the British motor industry? Our experts will cover topics such as; technological developments, motor manufacturing, design and journalism. The experts will draw on Britain’s motoring history to share with you their vision of the industry’s future and the discussion at the end of the day will allow you to share your own thoughts and views.
The day will be chaired by Stephen Laing, Curator of the British Motor Museum and will give anyone with an interest in motoring, especially those studying automotive engineering or design, an insight into the vision for the road ahead.
If you would like to learn about the evolution of the British Motor Industry and our experts’ vision of what’s to come, then this event, hosted in the stimulating and thought-provoking surroundings of the British Motor Museum, is perfect for you.
- Motor Manufacturing – Prof David Morris, Dr. Jason Begley
Hear from Coventry University’s David Morris and Jason Begley as they consider why they think the UK automotive sector stands at a crossroads.
Once considered the “sick man of Europe” the UK automotive sector is currently undergoing a renaissance, but will the revival last or is it just another flash in the pan?
New and emerging technologies, such as low carbon vehicles, new materials, artificial intelligence will create challenges but also opportunities for UK manufacture. Learn how the UK motor manufacturing sector needs to adapt to meet those challenges.
This sector covers a wide range of activities spanning motorsport, bus and coach manufacturing, commercial vehicles, passenger cars, design and R&D centres. Can UK be winners in all these activities, hear David and Jason explain how UK can achieve this goal.
Enjoy 40 minutes of theories, examinations and questions of how the industry has come to this point and also to consider where its future might lie.
- Historic Motor Movement - Sir Greg Knight, MP
From the earliest days of motoring, enthusiasts have been able to preserve, renovate and enjoy historic vehicles, resulting in an estimated £5.5 billion industry today. But how will the historic vehicle movement maintain this heritage faced with the challenges of legislation, environmental concerns and increasing complexity of motor vehicles. Hear from Sir Greg Knight on how, or indeed whether, the historic vehicle movement is prepared for this massive upheaval, and what form will that upheaval take? How will the historic vehicle movement adapt to upcoming advances in manufacturing, technology and design?
- Future technologies- Professor David Greenwood, University of Warwick.
Learn from industry expert David Greenwood how advances in design and manufacture provide limitless opportunity for the future. The challenge is understanding which ones will be the winners and how the UK motor industry can best adopt them. Greenwood will explain how these advances be incorporated into vehicle design and what end results we can expect.
- Automotive Journalism and PR – Steve Cropley, motoring journalist
Motoring journalist Steve Cropley will discuss how the role the automotive press has changed as media outlets have proliferated, how websites have come to dominate the enthusiast media, and how the sheer density of cars on offer has made good buying advice a necessity for today's canny car buyers. It's still not so easy to judge who's giving good advice, mind. Cropley has advice on how car buyers (and car companies' press departments) can decide which outlets deserve to predominate.
- Q&A session – Chaired by our Curator, Stephen Laing.
Ask our panel of speakers questions on the topics they have spoken about during the day.
Concession (students 60+years) £20
- All lectures and Q&A sessions
- Lunch and refreshments
- Time to explore the British Motor Museum
Agenda and speakers subject to change.